Meet the Self-Starter Millennial Mom

A recent Ovia Insights survey revealed that millennial moms defy generalizations. Because this market segment has significant purchasing power, they deserve strategic and differentiated outreach. Meet Susan, the self-starter millennial mom, and learn how to reach her.

Today Ovia Media Becomes Ovia Insights!

The name Ovia Insights represents the new and expanded relationships we’re developing with our customers. We’re truly inspired by the brands, retailers, and agencies who share our goal of keeping millennial women healthy throughout their lives, and we can’t wait to explore new ways to work together.